Domain confirmed (ownership + logins) Hosting confirmed (SSL, PHP, backups) Email plan confirmed + DNS access Goals written (1–3 outcomes) Site map decided (pages + nav) Content checklist ready (copy + CTA) Images planned (sizes + locations) Brand kit ready (logo/colors/fonts) Tracking plan (GA4/GSC/pixels) Legal pages planned (POPIA etc.)

WordPress installed + admin secured SSL enabled (https working) WP + theme + plugins updated Permalinks: Post name Timezone + date format correct Users/roles set (no shared admin) Sample content removed Backups confirmed (host or plugin)

Theme installed (Hello Elementor / chosen) Elementor installed + activated Disable Default Colors + Fonts Global Colors set (Primary/Secondary/Text/Accent) Global Fonts set (Headings/Body) Responsive breakpoints checked

Header/Footer Builder plugin installed Form plugin installed (WPForms/Forminator) ONE cache plugin configured (LiteSpeed/WP Super Cache) ONE image optimizer (optional, only if needed) Form spam protection enabled

Core pages created (Home/About/Services/Contact) Homepage set (Settings → Reading) Menu created + assigned Header template built + assigned Footer template built + assigned Mobile nav tested

Hero done (clear offer + CTA) Services built (benefits + includes) Gallery/portfolio built (optimized + lightbox) About page built (credibility + story) Contact built (form + WhatsApp/email) Spacing + headings consistent

Titles + meta descriptions set Alt text added (key images) Sitemap available + submitted Search Console connected GA4 installed + verified Indexing enabled when ready

Links tested (menu/buttons/footer) Forms tested (deliverability) Responsive checked Speed tested (PageSpeed/Lighthouse) Backup confirmed after launch Handover notes created